News Science Quarterly (NS)

News Science Quarterly (NS)

Genealogy of the changes in the «#Me-too» social movement on Instagram

Document Type : Original Article

Authors
Parinaz Shahid Zadeh 1
Mahnaz Ronaghi Notash 2
Abbas Asadi 3
1 Ph.D. Candidate in Culture and communication, Culture and Media Studies Department, Islamic Azad Uni., Markaz Branch, Tehran, Iran. Email: parinazshahidzadeh1400@gmail.com
2 Associate Professor of Communication, Communication and Media Studies Department, Islamic Azad Un., Markaz Branch, Tehran, Iran. Email: ronagh_m@yahoo.com
3 Associate Professor of Journalism, Department Journalism , Allameh Tabataba'i University. Email: abbas.assadi@atu.ac.ir
10.22034/lrsi.2024.462626.1194
Abstract
Objective: The purpose of this study is to know the developments of the Me-too social movement on Instagram. The main question of this research is what have been the changes of the Me-too social movement on Instagram?
Methods: The research method of this article is Foucault's genealogy with a qualitative approach and a critical paradigm. The study in this research is based on the content of the page, posts, highlights, and users' comments on the "@Metoomvmt" Instagram page.
Results: The findings of this research indicate that the efforts of the leaders of the Me-too social movement in conveying the discourses and achieving the goals, despite the optimal use of the facilities of the Instagram social network and cyberspace, due to the disruptions that occurred in its path, have not been very successful.
Many researches have been done about the Me-too movement, but no research with a genealogical research method and a critical perspective in this context has examined the developments of this movement on the Instagram social network. Since the aim of this social movement is to empower the survivor in the world and neglecting it has undesirable consequences, research in this issue seems necessary.
Conclusions: The results of this research show that me-too movement was not very successful in its first executive and legal step because the metaphysics of power in all the dimensions of society are present and effective.Also our collective life, despite the efforts and struggles to reform discourses and use the facilities of cyberspace, is influenced by many non-discursive factors, of which the metaphysics of power is one of them and its impossible to achieve and control it to some extent.
Keywords
Genealogy
Instagram
#Me-too
Social movement
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